I'm Ana Elisa, a hands-on design engineer, specializing in managing and operating end-to-end client projects—from initial concept to the launch of fully functional, live websites and ecommerce stores. My approach ensures digital experiences that are are both aesthetically compelling and highly functional.
I’m a self-starter with a passion for creative coding and interactive design. I love crafting digital experiences that go beyond function — they engage, evoke emotion, and tell a story. My work spans the entire product lifecycle, from design and development to scoping, quoting, and planning, ensuring projects run smoothly, meet deadlines, and drive impact. I thrive in problem-solving and adapting to challenges, skills honed through my experience as a third-culture kid. You can see my creative exploration in action with my side project, 'Otherside', launching in early March 2025.
I mostly work with entrepreneurs digitizing their products and startups scaling for growth (though I somehow ended up producing a short film this summer—who knew?). Does that sound like you? Hit me up, I am always up to chatting about collaborations.
Side note - I am driven by projects that inspire and motivate their creators, believing the most fulfilling work aligns with both business goals and a deeper sense of purpose or social impact.
Mar 2024 - Present
I specialize in designing and developing user-centered web pages and applications, focusing on delivering intuitive and engaging user experiences through strategic design and UX/UI best practices. I collaborate closely with cross-functional teams to perform user research, gather actionable insights, and refine design solutions based on user feedback and testing.
Mar 2022 - Mar 2024
Led the automation of user journeys by shaping the development roadmap and its implementation, collaborating with cross-functional teams to ensure seamless user experiences. I also designed and shipped front-end features using Typescript and React.
Mar 2021 - Dec 2023
Analyzed product features and functionalities to ensure alignment with user needs and reliability in a B2C context. Assisted in product launches and marketing initiatives while gathering and synthesizing customer feedback to inform product improvements.
Diploma, Facultad de Artes y Diseño, UNAM
Aug 2024 - Jan 2025
Relevant coursework: Storytelling, Digital Mindset and User Experience Design, Digital Strategies and Social Media Content Creation.
Bootcamp, Hackademy
Jan 2022 - Aug 2022
Relevant coursework includes JavaScript, React, HTML/CSS, responsive design, UI/UX principles, version control with Git, and foundational computer science topics such as algorithms, data structures, and web performance optimization.
5 year program, Facultad de Arquitectura, UNAM
2017 - 2022
Final two years completed in an exchange with the M.A. in Architecture program at Technische Universität Berlin, Germany (2020-2022).
made by urs truly, with ♥. Berlin © 2025